Distribution Based On The Hotel Website Design Essay

Distribution strategy Our motel cannot be everything to every guest. Rather the focus should be on supporting channels of distribution based on the customers the company intends to cater to. We are trying to target consumers looking for ‘best value’ while booking a room or are you only looking at the ‘price-conscious’ booker or you have some other consideration. Meeting evolving content requirements of intermediaries- Maintaining direct connection and executing new functionality calls for resources which affects the cost per channel. Sale force requirements Our motel will use the telephone sales and internet sales. Now desktop and laptop Internet browsing is still king of the web, but soon, mobile browsing will trump it. Until then, it is still critical to craft a branded, unique web presence for your property. You need a modern, up-to-date website built with forward-looking technology that won’t be outdated in ten years. Full details on exactly what should be included in your website are found in our article on hotel website design, but in short you must have high-resolution, professionally produced photos of your property, detailed room descriptions including all of your unique amenities, a thorough collection of local points of interest, complete with photography, an interactive map and quick driving directions, and finally, an online booking engine. These are critical tools about how to market a hotel. Request a demo of our hotel marketing software to learn more aboutShow MoreRelatedWhat Makes A Good Mobile?1451 Words   |  6 Pagesbeen a strong discussion about whether responsive is really fit for purpose for hotels web and mobile presence, or whether a separate mobile-focused webapp and desktop/tablet website is better. A strong advantage of responsive sites is that the content is largely the same and managed in one place, it s just adjusted physically to match different screen sizes or devices. 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